How To Write A Script For Your Promotion Video - Six Tips That Are Useful
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"The most important thing we do is spend the time working out what the video has to do", said the vibrant woman. "Then, we make sure that it ties in to our theme and our communication objectives. If you just edit together a collage of pretty pictures, all you're doing is creating a meaningless video that doesn't connect with people. People get bored because there is no clear message".
Editing: This is an art form in itself. A talented editor will know how to choose the right shots, cut them together smoothly to tell the story, create a mood, teach a concept, and sell your product. Things to watch out for are cuts from the same angle over and over, hard cuts that don't make sense to the mind, etc..
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Select at least 25 people to begin. Twitter will really get rolling for you once you are following at least 100 people, but for now beginning with 25 as you get more involved, since you will start finding the others.
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